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Create direct url to chronoform12/28/2023 ![]() ![]() PURLs Aren’t New, What’s Changed? The Gartner Technology Hype Cycle When you use a personalized URL, it seems to the recipient as if you created a special webpage just for them. Jerry Liska will receive one that asks him to check out. So Mary Thomas will receive a mailer that directs her to visit. Every recipient will receive a different pURL printed on the mailpiece that you deliver. The pURL adds a personalized element to your mailer. (you can randomize numbers or letters for each recipient).The pURL that you send to Jen Johnson might look like: For example, Postalytics might have a vanity domain setup for “”. The unique web address loads the specified landing page that you would like your prospects and customers to engage with.įor some technical reasons, typically pURLs are setup on a “vanity domain” that is either closely related to the primary brand domain or related to the promotion in the campaign creative. What is a Personalized URL?Ī pURL is an acronym for a “personalized URL,” or “personalized uniform resource locator” if we really want to be technical about it.Ī pURL is a unique web address that is created and delivered to a specific target for a campaign. In this article, we’ll break down exactly what they are, how they are used, and why they are so important for any modern direct mail campaign. If you’ve been looking into automated direct mail, there is a good chance that you’ve encountered mentions of pURLS previously. Solve common problems in your JavaScript code.Express Tutorial Part 7: Deploying to production.Express Tutorial Part 6: Working with forms.Express Tutorial Part 5: Displaying library data.Express Tutorial Part 4: Routes and controllers.Express Tutorial Part 3: Using a Database (with Mongoose).Express Tutorial Part 2: Creating a skeleton website.Express Tutorial: The Local Library website.Setting up a Node development environment.Express web framework (Node.js/JavaScript). ![]() Express Web Framework (node.js/JavaScript).Django Tutorial Part 11: Deploying Django to production.Django Tutorial Part 10: Testing a Django web application.Django Tutorial Part 9: Working with forms.Django Tutorial Part 8: User authentication and permissions.Django Tutorial Part 7: Sessions framework.Django Tutorial Part 6: Generic list and detail views.Django Tutorial Part 5: Creating our home page.Django Tutorial Part 4: Django admin site. ![]()
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